Updatify
Updatify is a tool to communicate your product updates to your customers through an embedded widget, receive feedback, and track reactions. Updatify includes a full-featured blog and email subscriptions for your customers to get notified via email. Pull release notes from GitHub to speed things up.
Product Overview
Updatify helps teams publish product update notes across channels using an embedded widget, so customers can stay informed about new features and changes. It also includes a full-featured blog and email subscriptions, allowing customers to receive notifications via email.
Updatify is designed for SaaS owners, product founders, and indie makers who want to ship release notes faster and use feedback to improve feature adoption and retention. It supports pulling release notes from sources like GitHub releases and can split updates for different audiences.
Key features
- Embedded widget with a single-line script to show updates in-app
- Instant notifications across channels, including email, in-app, X, LinkedIn, and more
- WYSIWYG editor for creating changelog posts and custom update content
- Release notes from multiple data sources such as GitHub releases, Linear/Jira tickets, and written text
- Audience segmentation to split release notes between customers, engineers, and stakeholders
- Track views and reactions on the embedded widget to collect feedback
How Updatify works
- 1
Embed the widget
Add the embedded widget to the web app using the provided single-line script.
- 2
Create or import updates
Write release notes in the WYSIWYG editor or import content from sources like GitHub releases and Linear/Jira tickets.
- 3
Publish and track reactions
Distribute updates across selected channels, then review widget views and reactions to understand what resonates.
Use cases
- A SaaS founder publishes weekly changelog posts and uses the embedded widget so users can read updates without leaving the product.
- A product team pulls release notes from GitHub and Jira, drafts them in the WYSIWYG editor, and sends notifications to different audience groups.
- An indie maker maintains a blog of release notes and enables email subscriptions so customers automatically get notified when new features ship.
Who is it for?
Updatify is best for SaaS owners, product founders, and indie makers who regularly ship updates and want a consistent way to communicate them. Itβs also a fit for teams looking to reduce churn by improving feature adoption through ongoing release note visibility and feedback.