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Virlya
AI that plans, writes and designs your social media posts. Describe what you want to sell and get ready-to-approve posts, carousels and reels.
Launched on Sep 21, 2026
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Product Overview
Virlya helps small businesses and e-shops create consistent social media content without a marketing team. Users describe what they want to sell or promote, and Virlya prepares campaign text, visuals, and a publishing plan for their social networks.
The workflow is built around human approval: Virlya drafts ready-to-review posts (including carousels and short vertical reels) in the company’s brand colors, with separate captions per platform. It also supports editing details like shortening text or adjusting backgrounds before anything is scheduled or published.
Key features
- Campaign plans where posts connect toward one goal, with each post assigned to a specific social network, day, and objective
- Ready-to-approve posts and carousels, generated with visuals aligned to the brand colors
- Short vertical reels (12–20 s) including captions and music
- AI editor for targeted revisions such as changing a headline, shortening text, or making the background lighter
- Separate captions for Instagram, Facebook, and LinkedIn, so each platform gets its own wording
- Scheduling and publishing to Instagram, Facebook, and LinkedIn (Growth plan and up) with a review-first workflow
How Virlya works
- 1
Describe what to promote
The user writes what they need to sell or announce, in the same wording they would use internally.
- 2
Review a planned week
Virlya drafts a campaign with posts assigned to specific networks and days, including text, visuals, and captions per platform.
- 3
Edit details and approve
The user makes targeted changes (e.g., headline, text length, background) and approves the final set for scheduling and publishing where available.
Use cases
- A small e-shop launching a new product: the owner describes the product and desired message, then Virlya drafts a week of posts with visuals and a publishing plan for Instagram, Facebook, and LinkedIn.
- A service business with seasonal offers: the owner provides the offer details (e.g., available dates or themes), and Virlya generates campaign posts and carousels, then produces captions tailored to each platform.
- A busy founder who already has product photos: Virlya places the user’s own product photos into realistic scenes and generates reels and captions, while the user adjusts specifics before approving.
Who is it for?
Virlya is designed for small business owners and online shop managers who need social media consistency but don’t have a marketing team. It fits teams that want a “draft first, approve later” process for posts, visuals, and publishing schedules.